Shakr Dynamic Geo Ads is an ad tech solution that not only lets you create geo-based variations of your videos for different locations, but also help set up and traffic your hyper-local campaign at scale, whether you want to personalize your creative for 10, 100 or 1,000 different locations.
The concept is simple. We help you upload (or create from scratch) a master video template that’s optimized for localization. Then you automate the creation of as many videos as locations you want to target. Lastly, you use the Facebook campaign wizard to set up your campaign at scale on Facebook.
There are mainly two different types of campaigns customers create withShakr Dynamic Geo Ads. The first is to localize your campaign to different states or cities.
The second one is to localize and personalize your creative campaigns for neighborhoods or zip codes. One Shakr customer who created hundreds of creatives for different postal codes managed to decrease their Cost-Per-Lead with 47%, and increase their CTR by 122%.
Shakr Dynamic Geo Ads Intro and Product Demo
Localization have been proved to increase both campaign performance and marketing spend efficiency. If you are one of our Scale/Beyond customers and want to try out launching this type of campaign, Shakr Local Campaign Wizard is the self-serve tool that you can use.
Please refer to the “Launching Shakr Dynamic Geo Ads” section to learn more on how to use the tool to launch campaigns on your own via Shakr Studio.
If you are one of our non-Scale/Beyond customers yet and would like to explore this type of campaign, feel free to reach us out in the website and we’ll set up a discovery call to help you figure out your localization strategy and help you go local.